IT Project Business Strategy Alignment
Why is it critically important to align IT projects with the business strategy?
Any enterprise undertaking that will require substantive expenditure of resources, whether time or labor or materials, or that will impact operations to an important degree should be aligned with the business strategy. The term business strategy is deceptively neutral, implying a list of tactics that can be used by a project manager as a basis for establishing a concrete plan of action complete with checklists. However, business strategy is an organic phenomenon as much as it is a tangible plan for increasing market share or ROI. This is because business strategy can be the target of deep involvement by stakeholders at many levels of the enterprise (Schwalbe, 2010). In the same way that business strategy is not developed and implemented in a vacuum, IT projects must -- if they are to be successful -- be developed in conjunction with a healthy feedback loop by many of the same stakeholders who are invested in THE business strategy (Schwalbe, 2010).
From the perspective of this 20,000-mile fly-over, it is apparent that two very dynamic systems...
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